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Articles

Explore a featured selection of my writing work below.
LinkedIn •

Is It Possible to Design for Equity and Inclusion? CIDIE Certification Thinks So.

Creating inclusive or equitable spaces can mean different things to different people.

All too often, this conversation stops at compliance regulations. Think ADA ramps, accessible bathrooms, and your standard set of checklists that a public space or building must attend to to meet a barely understood set of requirements.

What happens when inclusion, accessibility, equity, and community belonging are not the afterthought of a design, but the starting point?
Medium •

Tips | What Your Blogging Platform Says About You.

If nothing else, blogging has become one of the most widely recognized forms of communication in the modern era. Its place on the landscape of pop culture is all but solidified.From recipes rife with stories about your grandma’s great aunt’s one simple trick for twice-baked potatoes to detailed articles in a content marketing strategy for your B2B business, blogs come in all shapes and sizes. And the platform you use can say a lot about you as a content creator.Storyblok, Medium, and Hubspot are...
Medium •

Tips | 5 Digital Marketing Tips for Small Businesses

All businesses need a strong marketing strategy. Whether your organization is a team of two or a team of 200, growing a robust digital presence is essential to a healthy bottom line.For small businesses, an impactful marketing strategy can be the difference between feast or famine for the foreseeable future — no pressure, right? Finding the right strategy for your business can help you reach your target audience, hit new milestones, and establish your brand’s presence all while staying organized...
ONS Voice •

LGBTQ Patients With Cancer | Oncology Nursing Society

Cancer in LGBTQ Populations

Understanding the rates and prevalence of cancer in the LGBTQ population is complicated. Because data aren’t readily available or included in most research, clinicians have limited evidence to guide patient-centered care.

According to Chasity Burrows Walters, PhD, RN, director of patient and caregiver engagement at Memorial Sloan Kettering Cancer Center in New York, NY, “Even though sexual orientation and gender identity are considered vital in health research by th...
ONS Voice •

Staffing Levels in Ambulatory Oncology Nursing | Oncology Nursing Society

More cancer treatments are being offered in the outpatient setting than ever before, but ambulatory clinic staffing models have not kept pace with the growing demand of outpatient treatment. For many nurses, working in an ambulatory setting provides a rewarding, challenging environment that requires expert care and significant multitasking. But without adequate staffing levels, clinics are at risk for potential dangers in practice, increased nursing burnout, and lower patient satisfaction. Addre...
ONS Voice •

Novel Therapies: How CAR T Cells and Biosimilars Are Changing Cancer Care | Oncology Nursing Society

Patients are also arming themselves with a more-advanced-than-ever knowledge and understanding of health care, and providers may be fielding new questions from patients and caregivers about novel treatments such as chimeric antigen receptor (CAR) T-cell therapy and biosimilars. 

Because oncology nurses forge deep relationships with patients, their families, and caregivers, they’re in the excellent position to educate, dispel myths, and offer guidance as patients understand the potential of nov...
ONS Voice •

The Value of Oncology Nurse Certification | Oncology Nursing Society

Certification is an ongoing process of learning, practice growth, evolution, and demonstration through testing. Employers have long recognized the importance of oncology certification and offered new career opportunities, recognition, and higher wages to certified nurses. Patients are becoming savvier by the day, and they’re more conscious than ever before about who their healthcare professionals are and what they demonstrate that they know. According to the American Board of Nursing Specialties...
Oncology Nursing News •

Higher Nursing Education Translates to Better Care for Patients

When breakthroughs in cancer research or patient care happen, they often dominate the headlines. Drawing interest from patients and the public alike, research news often makes the rounds through popular Facebook posts, in-depth newspaper articles, or an evening report on the nightly news. Cutting-edge developments in oncology care offer hope to many patients and can breathe new life into the fight against cancer.The reality of cancer research is that it takes a specific professional skillset and...
Curetoday •

Mind, Body and Spirit: How Mindfulness Can Help

A CANCER DIAGNOSIS IS one of the most stressful, lifechanging experiences a human being might face. Between countless trips to the infusion center, other medical appointments, mounting health worries, financial strain and concern about the effects on loved ones and caregivers, stress may seem like the one constant of the experience.Unfortunately, stress affects not just psychological health but also a patient’s overall well-being, potentially worsening symptoms.Recognizing this risk, John Merrim...

Marketing Pages

Explore my strategy and content development work for landing pages and product sites.

The ONS Podcast

I developed and launched the ONS Podcast (formerly the Oncology Nursing Podcast). Acting as host, producer, and editor for the first 100 episodes, I interviewed oncology nursing experts to explore trending topics in care, created new CE opportunities for ONS members, developed recurring revenue through ad sponsorship, and established the show's ongoing format, leading to more than 1 million downloads and counting.

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Ad Copy Examples

Social Video Development

Through interviews with leaders and experts, I helped transform conversations into digestible, engaging thought-leadership content for marketing and social channels.